Crocs · TBD · Music-Driven Campaign
Crocs EXP x Thundercat Campaign
Crocs x Thundercat—surreal, stage-to-screen, sound-led.
DeliveredVFX + compositingMusic integrationStylized colorGlobal digital delivery
Overview
Produced a surreal, music-driven campaign featuring artist Thundercat. Shot on stage and green screen with heavy VFX and stylized color work. Managed post across animation, compositing, and layered music integration. Delivered assets for global web and digital retail.
Problem
Music-driven surrealism that still lands as product story—on stage, in post, and in the mix.
What I built
Stage and green-screen shoot, layered VFX and compositing, edit built around the music.
Outcome
Delivered assets for global web and digital retail placements.
Responsibilities
- Produced a surreal, music-driven campaign featuring artist Thundercat.
- Directed the shoot across stage and green screen with heavy VFX and stylized color treatment.
- Managed post across animation, compositing, and layered music integration.
Production notes
- Delivered assets for global web and digital retail placements.
- Placeholder art in use—swap in final photography/video once assets are provided.
Credits
- Client: Crocs
- Agency: Carousel
- Role: Producer